A new report from the Deloitte Center for Health Solutions provides helpful insights on today’s health care consumers.
Breaking health care consumers into six segments, the Deloitte report uncovers some interesting findings, including:
How do does diet and nutrition change by health care behavior
When does generational change shape some consumer behavior in a surprising way
Who is more likely to use a retail clinic
How these groups are changing over time
Understanding how different groups of health care consumers prefer to receive information, respond to incentives, and engage in their own health care is essential to developing educational content and health care strategies for a 21st Century workforce.